Penn State may be the favorite destination of local college football fans, but it can’t call itself “Happy Valley” on clothing and headgear.
The U.S. Patent and Trademark Office has denied the university’s application to trademark the term that refers to Penn State’s setting in the mountains of central Pennsylvania.
The federal office said Happy Valley is a “generally known geographic place or location” for the greater Centre County or State College area.
Penn State has six months to respond to the trademark refusal. The university has not commented on the ruling.
Happy Valley had been trademarked in the past, but the holder didn’t renew the registration.