Nostalgic customers still seeking out LL Bean’s ol’ boots


LEWISTON, Maine (AP) – L.L. Bean is kicking it up a notch as demand continues to surge for its iconic boot.

The Maine-based outdoors retailer has leased a larger, 110,000-square-foot building in Lewiston, where it plans to install a third injection-molding machine to manufacture rubber soles. The company also plans to hire 100 more workers in the new year to make the boots.

Annual sales of the rubber-bottomed, leather-topped “duck boot” have grown from fewer than 100,000 a decade ago to more than 600,000. The company expects to hit 1 million in 2018.

The boot is a bright spot for U.S. footwear manufacturing. Most production has moved offshores, but the L.L. Bean boot is still made at factories in Lewiston and Brunswick, Maine.

Copyright 2021 Nexstar Media Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

Trending Stories

Don't Miss